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Off-Market Luxury Real Estate: Insights by CEO Mercury Group Irina Alazova

Off-Market Luxury Real Estate: Insights by CEO Mercury Group Irina Alazova

14-04-2026

Off-market properties are often perceived as the ultimate luxury secret: exclusive, discreet, and highly desirable. Yet in reality, access to this segment is far more nuanced. There may be many off-market opportunities in theory, but not every property is truly available, and not every opportunity is genuinely within reach.

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Mercury Group Case: Jūrmala, First Line

Mercury Group Case: Jūrmala, First Line

09-04-2026

A refined premium real estate transaction completed within a remarkably short timeframe.

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25 Years in Latvia’s Luxury Real Estate Market: What Has Changed - and What Remains Timeless

25 Years in Latvia’s Luxury Real Estate Market: What Has Changed - and What Remains Timeless

09-04-2026

Over the past 25 years, Latvia’s luxury property market has shifted from visible opulence to aesthetics, privacy, functionality, and lifestyle. A perspective from Irina Alazova, CEO of Mercury Group

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Mercury Group Case

Mercury Group Case

09-12-2025

Purchasing an apartment to obtain a residence permit and build a long-term investment portfolio with stable rental income

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